Top of the shops
Fashion students from Barking & Dagenham are competing for the chance to have their clothes sold at Topshop.
The winner will have their garment sold in the flagship shop on Oxford Street as part of the Spring/Summer collection next year.
Itâ€™s the first competition of its kind in the country, and is part of an initiative called â€œFashion Enterâ€, which aims to teach youngsters about the industry.
Fashion Enter director Jenny Holloway told me itâ€™s about getting them to understand the business side of things, not just the creative:
â€œThereâ€™s a lot of costs that are involved with fashion. Itâ€™s a fantastic, exciting, fast moving and glamorous industry.
But what I think a lot of young designers don’t realise is that it is a business- itâ€™s not a hobby. Fabricâ€™s expensive, [so are] the patternsâ€¦
If they get it wrong then very often many designers may fail in their first year of business because they just don’t have the cash flow and the resources to go into the next level.
By starting with education and working with these really talented designers â€¦ itâ€™s a way of educating them in a positive wayâ€.
18 year old Rachel Maclaine from Barking College says itâ€™s the opportunity of a life-time:
â€œI feel very excited about this. I’ve wanted to be a fashion designer since the age of 7â€¦
[now] I feel like I’m on my way to getting what I really want in lifeâ€.