Why Women’s Casual Trainers Have Been Growing in Popularity

Plus, Tips on How to Wear the Trend….

When it comes to one of the most important items in a women’s wardrobe, footwear is right up near the top of the list. Not only does footwear provide a necessity, but it also helps to create an outfit by added style and flair. While many times women end up feeling like they need to sacrifice comfort for fashion, there are some trends that go in an opposite direction.

Take, for the example, the rising trend of women’s casual trainers. What was once reserved for the gym has now become a staple item in many women’s wardrobes, and is even seen as a fashionable piece to wear. So, what has fed into the rise in popularity of this style of shoe, and how can you introduce the trend into your wardrobe and wear it with ease? Let’s take a closer look.

They Aren’t a New Item on the Fashion Scene

The first thing to be aware of is the fact that trainers, and really any type of athletic shoes aren’t a new item to the fashion scene. When you are looking into the history of trainers, you will find their roots date back to the 18th century when rubber-soled shoes were worn. Sure, they weren’t today’s version of a trainer, but they certainly started the process.

One of the oldest trainers out there is Keds, which came about 1916 and was introduced by the U.S. Rubber Company. From there, they really started to grow in popularity and suddenly the world was introduced to the classic Converse All-Stars shoes with the Chuck Taylor that dates back to 1923.

Trainers Have Found a Way to Be Fashionable


For a long time, athletic shoes focused just on the technology and comfort that they could offer the wearer. And while there was nothing wrong with this approach, it didn’t really scream fashion. Cross trainers were worn for a purpose and that purpose was to perform some sort of athletic activity.

That started to change somewhere around the 80s and 90s when suddenly the rise of what was dubbed “the ugly shoe” started to occur. Suddenly, you weren’t just seeing people wearing trainers in the gym or while out for a jog, they were being paired with everyday outfits.

What changed was that the big companies saw an in and realized that if they could start offering eye-catching styles, unique looks, and pair up with the top celebrities and athletes at that time, then they could have a real winner on their hands.

Today it is very common to see Hollywood stars and top athletes with their own shoe or even line of shoes, all in the athletic category. People see these stars wearing these items and they want the same things.

Notable Collections Worth Adding to Your Wardrobe

Now as for how you can incorporate the trend into your wardrobe and wear it in a natural, yet fashionable way, a good idea is to take a look at some of the hottest collaborations out there right now.

Nike has consistently been the shoe of choice when looking at athletic options, but what Nike also manages to do really well is combine its technology and comfort with new and trending fashions. All you have to do is take a look at the newly released Nike x Off White collection for an example of how this works perfectly.

This particular offering is part of the original “Ten” released last year by the brand. It’s meant to look like a deconstructed shoe, but yet it offers the latest in technology and comfort. It’s got a high-fashion feel about it that also makes it easy to pair with all kinds of various outfits.

Then we have the Converse x Tyler The Creator collaborations that are equally as popular right now. Again, you get the dependability from Converse and the comfort factor, but it’s tied into a shoe that looks fashionable and trendy. Both popular collaborations can be found at The Sole Womens if you want to take a look at the latest designs available and discover who stocks them.

As for how you can wear these trainers, really there are no rules. You can go ahead and pair them with lounge trousers or casual trousers, or you can take the more runway approach and pair them with something unexpected such as a cute little mini dress, with a maxi dress, or even with your favourite pair of dressy trousers. The unspoken rules that used to exist regarding how and when you wear casual trainers are really out the door, and instead it’s all about being creative and letting your own personal sense of fashion shine.

A Trend that is Simple and Comfortable to Follow

It’s not always the case that a top fashion trend is both simple and comfortable to follow, but that is exactly the case with women’s casual trainer shoes. Not only will your feet thank you, but you’ll be looking like you just stepped off the runway yourself.  

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